What led to the development of an online game that appeals mainly to girls? It’s an adventure game where you ride on a horse to complete quests and challenges for gear while helping your friends survive-using the powers of the island to keep the bad people who want to come in and drill for oil out. It’s an MMORPG game built on a story about girls, with four heroic Soul Riders on the island of Jorvik. Taina Malén, chief marketing officer, Star Stable Entertainment What is Star Stable Online about? Malén sat down with AListDaily to talk about bringing Spirit into Star Stable and how girls just want to have fun. This partnership coincides with the launch of the animated show, Spirit Riding Free, on Netflix. Spirit, the mustang from the 2002 Oscar-nominated film, Spirit: Stallion of the Cimarron, will be making his way into the game as a horse players can meet and befriend. Taina Malén, global chief marketing officer at Star Stable Entertainment, describes Star Stable simply as “the world’s most fun game for girls,” and fans are getting a special visitor thanks to a partnership with DreamWorks Animation. Regardless of the reason, the game’s user base is expanding by 400,000 new users each month, despite how it’s a PC-only game. They may also find the games freemium model appealing, where the first five levels are free and then players have the option to purchase either a monthly or one-time “lifetime” subscription.
Many parents encourage their kids to play because they learn to read through the game.
The average age of its core audience is about nine- to fourteen-years-old, but players include older teens. Star Stable Online is a fast-growing multiplayer game that caters to an often overlooked demographic: girls.
0 kommentar(er)
